Skip to content
ABC Amplified™

The Platform

Everything a brokerage runs on. One system.

ABC Amplified™ is a CRM, a transaction tracker, a commission engine, and a brokerage income tracker that were designed together, so nothing has to be reconciled.

Lead intelligence

Leads graded by what people do.

Every lead carries a buy-side and a sell-side grade from A to F, moved by real signals: searches, saved listings, showing requests, replies. Grades drive who is working the lead and when, so agents spend their time on people who are ready.

  • A–F intent grading per side, updated on real activity
  • Every lead attributed to its source, with sphere and company rules built in
  • Contract-based lead assignment with automatic rotation and expiry
  • Public pool and team pools for shared opportunity
  • Kanban by grade, activity timeline, notes, reminders, appointments
  • Sphere lead requests with admin review
Leads · Kanban
Leads graded by what people do.

Transaction Desk

One timeline from accepted offer to closing.

A process template turns every new deal into a checklist with owners and due dates. Documents collect into a secure room slot by slot, signatures happen in the platform, and the coordinator, the agent, and the broker each see the same progress bar.

  • Process templates and checklists per deal type, with live progress
  • Document rooms with slot-based collection and file integrity checks
  • E-signature sessions and completed-document tracking
  • Buyers, sellers, and outside parties join through a secure portal link
  • Transaction coordinator queue, broker review gates, dual approval
  • Contingency deadlines, cancellations, and post-closing reviews
Transaction Desk
One timeline from accepted offer to closing.

Commissions & payouts

Computed to the cent, with the history to prove it.

Configure bracket, tiered, capped, or flat structures per agent and per year. Each closed side becomes a sequence-numbered commission record that carries its own integrity check, so an amendment never erases what came before.

  • Commission structures: brackets, tiers, caps, flat, and fixed arrangements
  • Per-side fees, credits, and referral handling
  • Amendments with full audit history
  • Payout queue with approval, and a payout explorer for the back office
  • Pending commissions for deals under contract
Payout Queue
Computed to the cent, with the history to prove it.

Brokerage income & projections

Know where the year is heading.

Company dollar, units, and volume roll up as deals close. Projections for each agent and for the company show the pipeline in dollars, and leaderboards make the numbers a conversation rather than a surprise.

  • Company Numbers and Company Projections for leadership
  • My Numbers, My Projections, and goal progress for every agent
  • Leaderboards, team stats, and agent performance reports
  • Earnings timeline and latest-payout widgets on the dashboard
Company Projections
Know where the year is heading.

Showings, open houses & calendar

Scheduling that closes the loop.

Showing requests arrive from the public site and the client portal, land on the agent calendar, and end with a feedback survey. Open houses run the same way. Calendar feeds keep everything in the tools agents already use.

  • Showing requests, scheduling, and reminders
  • Open house management with sign-ins and follow-up
  • Showing and open house feedback surveys
  • Calendar feeds for agents and coordinators
Calendar
Scheduling that closes the loop.

Listings & MLS

Your MLS, replicated and ready.

Listings and photos sync from the MLS into the brokerage site and the agent tools. A new listing gets a launchpad that turns it into a ready checklist and a marketing plan. Past sales are kept even after the MLS forgets them.

  • MLS replication with photo delivery through a global CDN
  • Listing launchpads, featured listings, and hotsheets
  • Sold history retained for agent profiles and market pages
  • Any MLS ingested on request
Listings
Your MLS, replicated and ready.

Client experience

A portal clients actually use.

Search, saved searches with alerts, favorites, showing requests, documents, and the agent’s contact card, all under the brokerage’s brand. Buyers and sellers in a transaction follow the timeline and sign from the same place.

  • Property search, saved searches, favorites, and alerts
  • Online showing requests and scheduled showings
  • Document center and transaction timeline for buyers and sellers
  • Home valuation and seller intake, testimonials, closing gifts, equipment requests
Client Portal
A portal clients actually use.

Marketing desk

Orders in, assets out.

Agents place marketing orders; the marketing team works a queue with templates, moments, and design tools connected. Vendor directories and featured vendors give the brokerage a place to manage partners.

  • Marketing orders with standard and custom services
  • Template management and design-tool integration
  • Vendor directory, featured vendors, and a shared rolodex
  • Social media and website content management
Marketing Orders
Orders in, assets out.

Management & compliance

Run the brokerage, not the software.

Roles with per-role two-factor minimums, employee onboarding and offboarding, licenses and certifications with expiry tracking, and reports across leads, teams, listings, and contract offers. Every brokerage runs in its own isolated database.

  • Roles, staff positions, teams, and people management
  • License and certification tracking with expiry notices
  • Two-factor authentication with trusted devices
  • Brokerage configuration: branding, hours, legal, integrations, lead tuning
  • Reports: lead performance, team performance, listing activity, contract offers
  • Roadmap and feedback hub for every employee
People & Organization
Run the brokerage, not the software.

Dashboards

A dashboard for every seat.

Agents, executives, transaction coordinators, and marketers each get a dashboard built from a catalog of widgets they can arrange themselves. Same data, different questions.

  • Agent dashboard: appointments, reminders, action items, active leads, pipeline heat, hotsheet
  • Executive dashboard: company timeline, agent stats and status, leaderboard, company leads
  • Transaction Desk dashboard for coordinators
  • Drag-and-drop layout with a widget catalog
Executive Dashboard
A dashboard for every seat.

Security

Per-brokerage database isolation, two-factor authentication with role minimums, encrypted transport and storage, and audit trails on the work that matters.

Read the FAQ

Request a demo

See these screens with your brokerage's numbers.

Tell us a little about your agents, your MLS, and your numbers. We will walk you through exactly how ABC Amplified™ fits the way you already work.

Request a Demo